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EuroHorse gives you the most horsepower for your money. Each year it hosts 80,000 visitors who share a common interest – horses and equestrian sports. EuroHorse is the absolute high point of the year for all horse and equestrian sports enthusiasts. In addition to sharing a genuine interest in horses, they are dedicated, committed and have plenty of purchasing power.
In 2024 the average visitor bought items for about 2 000 SEK. We had 74 380 visitors and 200 exhibitors from 10 countries.
90%
of exhibitors scored their overall impression as very good/good
92%
of exhibitors plan to exhibit next time
85%
of exhibitors expect to increase their sales after the fair as a result of participating
87%
rated their overall impression as very good/good
94%
bought something at EuroHorse
99%
plan to visit EuroHorse next time
The average visitor spends roughly 25% of their annual expenditure for equestrian and riding goods at EuroHorse.